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New era of Franky

Welcome to the new era of Franky

Let’s rewind to 2016, when Franka founded Franky Amsterdam with a bold vision. Her goal was to challenge expectations and create statement pieces that would serve as conversation starters. She aimed to design jewelry that reflects the strength and individuality of the women who wear them, celebrating their unique stories and styles.  

Over the years, we’ve focused on designing comfortable yet bold jewelry that connects with women everywhere, pieces designed to make you feel beautiful and confident. But as we grew, so did our vision. We desired to explore further. We entered a phase where we wanted to showcase our rebellious side, pushing the limits of design to create jewelry for women unafraid to stand out

And now, here we are, stepping into a new phase. An era where we reconnect with our roots. At Franky, we believe in contrasts. Where class meets edge, and elegance meets boldness. This new chapter is all about finding and showing that perfect balance. We are going back to our core values, creating timeless and luxurious jewelry that will give you confidence. Jewelry that is accessible to every woman. We’re creating jewelry that doesn’t just make you feel beautiful. It makes you feel like the most authentic, fearless version of yourself.

As part of our new vision, we are thrilled to introduce a new drop, the Classy Collection, a stunning testament to Franky’s signature blend of elegance and simplicity. Each piece in this collection is designed to elevate your style effortlessly with their timeless elegance, making them versatile enough for any occasion. Whether you’re dressing up for a special occasion or looking for everyday sophistication, these earrings provide the ideal balance for both day and night looks. 

As we move forward, Franky will represent three powerful sides of every woman: the Friend, who supports and uplifts; the Rebel, who breaks boundaries and challenges the norm; and the Queen, who shows grace, strength, and timeless confidence.

Our upcoming collections will reflect this transformation. This is not just a new look for Franky: it is a celebration of who we are and who we have always aimed to be. Franky is evolving. Becoming bigger, better, and more elegant than ever before. Welcome to the new Franky. 

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