The Valentine’s Day Collection: meaningful jewelry for every love story

Love isn’t always about the grand gestures: often, it’s found in the quiet, intentional moments we share every day. This Valentine’s Day, Franky Amsterdam introduces the Valentine’s Day Collection: a celebration of quiet luxury, authentic connection, and love in all its forms. If you’re looking for a meaningful gift for “her”, for a partner, or a new signature piece for your own collection, these four designs offer a fresh take on romantic jewelry. Crafted with high-shine gold plating and light-catching zirconia, the Valentine’s Day Collection is designed to be worn, layered, and loved.

In sum, treat yourself or tip your partner!

The Amour studs

Forget the idea that love has to be loud. The Amour studs offer a subtle, shimmering glow through their delicate heart-shaped zirconia silhouette. Framed by soft, polished gold, these are the ultimate everyday earrings. They are the perfect minimalist jewelry gift for someone who prefers a look that is effortless yet deeply symbolic. Wear them daily as a reminder of a love that is felt more than shown.

The Amour ear cuff

For a more contemporary vibe, the Amour ear cuff brings a bold edge to the collection. Its smooth, chunky gold form curves comfortably around the ear, and no piercings are required! Featuring a single zirconia heart at its center, it’s a versatile piece that fits anyone you want to spoil this season. It’s love with an attitude: strong, modern, and uniquely yours.

The Amour hoops

These aren't your standard hoops: they are a study in balance. The Amour hoops pair a bold, rounded gold silhouette with the softness of a heart-shaped stone. They are designed for the person who loves a statement piece but wants a touch of romantic soul. From your morning latte to a candlelit anniversary dinner, these hoops transition perfectly through every part of your day.

The Amour necklace

The centerpiece of the collection, the Amour necklace, is designed to be worn close to the heart. It features a fluid chain punctuated by shimmering stones that lead the eye to a central heart and a final pear-shaped drop. Whether styled over a silk dress or a simple tee, this gold-plated heart necklace represents the long, beautiful journey of a relationship. It’s more than jewelry: it’s a keepsake.

The art of gifting: why Amour?

Choosing a Valentine’s Day gift should feel as personal as your unique bond. The Valentine’s Day Collection is designed for:

• Effortless Layering: each piece is made to play together. Pair the studs with the ear cuff for a "considered" jewelry stack that looks intentional and modern.

• Symbolism in Every Stone: with heart-shaped and pear-cut zirconia, these pieces go beyond trends. They are meaningful keepsakes that represent the different chapters of your love story.

• Made for the Everyday: we design for real life. 

Whatever your love story is, the Valentine’s Day Collection is made for it.